Princess Nokia releases new anti-consumption single “Balenciaga”

Princess Nokia - Balenciaga Video

Princess Nokia is back with a new jam named “Balenciaga” on first glance paying homage to the hyped fashion brand, but rather criticizes fashion hype and thoughtless consumption. Her much awaited album is expected to be released in early 2020 and features her recent single “Sugar Honey Iced Tea” as well as the just-released single “Balenciaga”. With the latter one Princess Nokia delivers a dark, hypnotic ode to thrift-shopping with the lyrics “looking like a milli but it only cost 20”.

Watch the expressive and kind of spooky visuals for Princess Nokias‘s new single “Balenciaga” below: